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Our story and evolution

About us

Our story and evolution

The Jimmy Nelson Foundation was established in 2016 with the aim of giving back to the Indigenous communities featured in Jimmy Nelson’s photographic works – serving as a platform to amplify their voices and allow them to share their own stories.

One of the earliest projects, ‘As They Pass By – Walls of Connection‘ (2016-2017), was a collaboration with MasterPeace. It brought together four Indigenous communities in Latin America to create murals in local neighbourhoods, promoting unity through artistic expression.

Another project, the ‘Circle of Cultural Connection’, was developed in 2018. It involved organising small groups of volunteers to visit Indigenous communities worldwide and document diverse cultures through the eyes of the Indigenous peoples. This project included involvement from communities such as the Inti Raymi in Peru, the Hadzabe in Tanzania, and the Csikós in Hungary, among others, along with various cultural festivals.

'As They Pass By – Walls of Connection' in collaboration with MasterPeace and Eduard Kobra

In 2019, the Foundation launched its reciprocity program, “Give-Back,” in collaboration with local non-governmental organisations (NGOs). These projects address the specific needs and priorities of each community, reflecting the Foundation’s commitment to fostering sustainable initiatives. Additionally, the Foundation recognised its potential as an online repository for Indigenous knowledge and wisdom. It thus established the “Cult-ED” education program, a free online platform allowing Indigenous peoples to present their cultures and traditions through their own stories. Narrated firsthand by community members interviewed during Jimmy Nelson’s travels, Cult-ED prioritises authentic voices, challenging traditional education by cultivating a more inclusive vocabulary and culturally sensitive language.

Volunteers Jeroen, Pam & Zsolt interviewing a member of the Csikós in Hungary, 2018 for the 'Circle of Cultural Connection' project
Ultimately, the Foundation's goal is to become a platform that amplifies Indigenous voices and ensures their active involvement in shaping the educational resources that represent their heritage.

11 Jul

2024

The “Baby Jared Bridge Project” in Papua New Guinea

Awareness

8 Jun

2024

“Ode aan Nederland” still three more weeks in Muzee, Scheveningen!

Awareness Reciprocity

15 Jun

2024

Ode aan Nederland travels to Dokkum

Awareness Reciprocity

9 May

2024

Jimmy Nelson Foundation Donates Books to Amsterdam AVL Cancer Institute

Foundation

8 Apr

2024

Ode aan Nederland on Dutch Television

Reciprocity

30 Mar

2024

A New Reciprocity Projects Empowering Education

Reciprocity

1 Mar

2024

Introducing the ‘Ode aan Nederland’ – Game!

Cult-ED

7 Feb

2023

Looking back at the ‘The Humanity Game’ in ‘Humanity’ Exhibition

Cult-ED

1 Feb

2024

Last Chance to Immerse Yourself!

Cult-ED News

11 Dec

2023

Opening: Ode aan Nederland

Awareness Reciprocity

1 Oct

2023

The Humanity Game

Awareness Cult-ED

9 Aug

2023

Day of the World’s Indigenous Peoples 

Awareness News

26 Apr

2023

Burgerschap in de klas – SAMSAM in samenwerking met Jimmy Nelson

Cult-ED

1 Mar

2023

Ceremonial Terrace in Q’eros

Reciprocity

8 Feb

2023

Making of the Dutch Stamps

Awareness

2 Feb

2023

Aftermovie: Launch Stamps

Awareness

25 Jan

2023

Stamp Launch in collaboration with PostNL

Awareness

8 Dec

2022

Quotes Fabrique des Lumières

Awareness

11 Nov

2022

Verlengd: Fabrique des Lumières

Awareness

17 Oct

2022

Schooldagen: Fabrique des Lumières

Cult-ED News

18 Sep

2022

Giving back ‘Between the Sea and the Sky’

News Reciprocity

1 Sep

2022

Launching Between the Sea and the Sky

News

3 Jul

2022

Amazing news from the Q’eros

Foundation

30 Jun

2022

Guarding the Gate to the Māori World

Foundation

15 Jun

2022

Cover reveal: Between the Sea and the Sky

News

8 Jun

2022

The Rangers of Rwanda: Today’s Real Heroes.

Foundation

1 Apr

2022

Join us on a journey to the icy Tundra

Cult-ED Foundation

10 Mar

2022

Protecting Golden Eagles: A Progress Update

Foundation

19 Jan

2022

New Project: Illu Peqqissarfik

Reciprocity

2 Jan

2022

Lonely Planet

Press